Our next “State of the Industry” report review comes from Forrester and Intellum with their 2019 paper: “Increase Revenue and Improve Customer Retention Through Customer Education Programs”. This report differs from previous ones in that it focuses on how Customer Education programs can contribute to revenue and customer retention. Customer Education is growing, driving a measurable impact in bottom-line revenue, customer retention, and support costs.
Recent Episodes
- CELab – Ep 166 – From Academia to AI: Building Scalable Partner Programs with April Trask
- CELab – Ep 165 – Clea Mahoney – How to Launch a Customer Education LMS in 55 Days: Lessons from Rewst’s Rapid Rollout
- CELab – Ep 164 – Skilljar by Gainsight – Part 1
- CELab – Episode 163 – The Great Naming Debate
- CELab – Episode 162 – AI, Automation, and the Future of Customer Education: Breaking Down Silos with Eric Mistry