Check out our previous episodes of the CELab podcast!

CELab – Ep 141 – Rethinking Customer Education Strategy: The Power of Active Listening

In this episode, Dave Derington and Adam Avramescu explore the role of strategy and active listening in the field of customer education. They challenge the notion that rigid frameworks and pre-defined strategies are the key…

CELab – Ep 140 – Dan Ennis – Bridging the Gap – Collaboration Between Digital Customer Success and Customer Education

Adam Avramescu and Dan Ennis discuss the evolving field of digital customer success, emphasizing its focus on leveraging digital-led programs to improve customer outcomes, retention, and growth. Dan highlights the importance of proactive and reactive…

CELab – Ep 139 – Melissa Kruminas @ Docebo – Building Value-Led / Product-Supported Customer Education

In the evolving world of business, customer education plays a crucial role in driving success. Yet, creating impactful, scalable programs can be challenging. Traditional methods often fall short, requiring innovative approaches to enablement and education….

CELab – Ep 138 – Michele Wiedemer – The Learner-Centered Design Model – Part 2

In business, the need for engaging learning experiences is staggeringly important. Yet the “how” is elusive.  Conventional educational approaches don’t work well.  You can be tempted to fall back on trusted methodologies only to find…

Ep 137 – Michele Wiedemer – The Learner-Centered Design Model – Part 1 

In business, the need for engaging learning experiences is staggeringly important. Yet the “how” is elusive.  Conventional educational approaches don’t work well.  You can be tempted to fall back on trusted methodologies only to find…

Ep 136 – Mini – Who’s Going To Arrest Me When I Get My Certification Program Wrong?

Certification – it’s a challenging and sometimes contentious topic for Customer Education professionals. At CELab, we hear this question come up quite a lot. Chances are good that you may be asked to create a…

Ep 135 – Lila Meyer – From Vanity Metrics to ROI: How Gainsight is Connecting Education to Business Impact

Customer Education is evolving rapidly. We’ve come a long way from the days of “smile sheets” and attendance metrics being our guide to success. Gainsight, is one such innovative business that’s showing how education data…

Ep 134 – Geoffrey Moore – Crossing the Chasm with Customer Education

As technology evolves at lightning speed, how can we keep up with educating our customers? We pose this question to the legendary Geoffrey A. Moore, author of the iconic book “Crossing the Chasm“. Geoff argues…

Episode 133 – Zoe Ludwig on Driving Brand Advocacy and Product Led Growth through Education

How do you get from 6th grade science to a role leading Customer Education at Notion? It’s a great story that’s behind the evolution of customer education at Notion, where our guest – Zoe Ludwig…

Episode 132 – Intellum – Forrester Report – Driving Business Success Through Customer Education

In this episode we’re joined by Special Guest – Shannon Howard – as we dive into the Intellum-sponsored study from Forrester:  “Driving Business Success Through Customer Education”.  This is a refresh of the 2019 report,…