Episode 47 – Carla Torgerson Explains Microlearning for Customer Education Professionals

October 13, 2020
Let's put microlearning into focus
Let’s put Microlearning in focus for Customer Education (Photo by Markus Spiske on Unsplash)

In this “mini” episode, we focus on microlearning and share some things we learned from one of the industry experts on the subject. At DevLearn 2019, we had the great opportunity to talk with Carla Torgerson, the Director of Instructional Design at Bull City Learning immediately following her “Create Effective Microlearning” course. We covered our experiences at DevLearn in Episode 28.

What does microlearning entail? How can a Customer Education team benefit from using it in their Education Strategy?

A hint? A micro format “with particular, targeted focus on something a customer wants to do“, maps well with our mission in Customer Education to help get customers up-to-speed quickly, and helps to increase adoption / avoid churn of our products.

Customers get to choose if or when they’re going to consume your content. This “micropodcast” will give you some other tools to think about adding to your toolkit.

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