While Customer Education has been around for many years, we at CELab attribute it’s re-emergence to the Customer Success movement. And with that, we invite special guest Nick Mehta – CEO of Gainsight – to the stage!
In this episode we take a macro perspective on Customer Success today – where it’s at and where it’s headed – and question the role that Customer Education plays. Companies today grow much faster, and this conversation takes a direct look at how Customer Education is at the core of Customer Success. In short, if you’re not putting Customer Education and Enablement programs in place early – then your “Crossing the Chasm” experience will be much more challenging.
Join us as we talk about:
- The growth curve of Hypergrowth B2B SaaS
- How Community, Documentation, Education, and Enablement factor in to support that growth
- What are the 4 key areas for Education in SaaS to address going forward
And who knows, we may even talk about TikTok!
Thanks to Nick and the Gainsight team. This is a foundational episode you surely don’t want to miss!