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CELab: The Customer Education Lab

CELab – Ep 187 – Customer Education Comes First: How Anna-Lena Kress Flipped the Content Flow at quantilope

September 11, 2026
Tagged as: AI in customer education, Anna-Lena Kress, Camtasia, Clueso, Content Strategy, Create Once Publish Everywhere, Customer Education, Customer Education First, Customer Success, Enablement, help center, short-form video

At most B2B SaaS companies, the customer comes last. Product announces, internal enablement scrambles, marketing drafts, documentation piles on — and the customer-facing material gets slapped together at the end by whoever’s left. Anna-Lena Kress,…

Tag: Create Once Publish Everywhere

CELab – Ep 187 – Customer Education Comes First: How Anna-Lena Kress Flipped the Content Flow at quantilope

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