At most B2B SaaS companies, the customer comes last. Product announces, internal enablement scrambles, marketing drafts, documentation piles on — and the customer-facing material gets slapped together at the end by whoever’s left. Anna-Lena Kress,…

In this episode of CELab, Dave Derington sits down with Tim Devine, who built Optro’s (formerly AuditBoard) live training program from a solo effort in 2021 into a three-person team running roughly 250 custom training…