In Adam Avramescu’s book, “Customer Education – Why Smart Companies Profit by Making Customers Smarter”, he first introduces that, “Customer Education is your scale engine for Customer Success” (p 11).  This concept – the Scale…

What are venture capitalists thinking about the potential for Customer Education and Customer Success? As the industry becomes more profitable, we’ve seen more investment activity in the space. Eugene Lee from OMERS Ventures joins us…

In October we attended Skilljar Connect 2020 and hosted a Live Mailbag episode at the event!  Attendees submitted really amazing questions.  We couldn’t tackle them all – so stay tuned for yet another Mailbag episode…

Early listeners will remember that we used to do a segment on the show called “Customer Education Mailbag” where we would answer a quick question at the end of the episode, usually unrelated to the…

In this episode we look at Skilljar’s 2020 Customer Education Benchmarks and Trends report. This report is one of the most comprehensive to-date featuring insights from over 250 customer and partner education teams.  Come listen…

In this episode we discuss the “Rise of the Customer” with Sandi Lin, CEO and Founder at Skilljar.  Educating your customers, while not a new concept, is a muscle that many Software-as-a-Service companies haven’t flexed. …

In this episode we share our experiences with one of the first “true” Customer Education events in our industry – Skilljar Connect 2019. Tune in to hear why this should be on your radar for…

What trends are we seeing in the field of Customer Education?  Join us as we chat with Linda Schwaber-Cohen from Skilljar. We talk starting with scale, federated search, free vs paid training, and measuring the…

In this episode of CELab, Adam shares his experiences from Skilljar Connect, hosted in Seattle on November 14 and 15, 2018. Adam shares his experiences in talking on a panel hosted by Maria Manning Chapman from…