Check out our previous episodes of the CELab podcast!

Episode 99 – Lisa Rothrauff – Building Resilient Customer Education Teams in Times of Change

Customer Education teams must remain adaptable in times of change. After all, we support ever-changing products for diverse audiences, and we drive ever-changing business strategies. In this episode, Lisa Rothrauff, Director of Customer Education at…

Episode 98 – Tiffany Taylor – The Overlap between Customer Success and Customer Education

With this episode, we’re joined by Tiffany Taylor to talk about the overlap between Customer Success and Customer Education. Tiffany leads both the Customer Success and Customer Education practices at Handshake, and what better way…

Episode 97 – Customer Education 1997 – Part 3

And finally … our “book club” discussion on Peter Honebein‘s book, “Strategies for Effective Customer Education“. If you haven’t listened to Part 1 and Part 2, check those episodes out now. We finish up this series with…

Episode 96 -Customer Education 1997 – Part 2

We’re back for Part 2 (of 3!) of our discussion on Peter Honebein‘s book, “Strategies for Effective Customer Education“. If you haven’t listened to Part 1, check it out now. We pick up the thread…

Episode 95 -Customer Education 1997 – Part 1

The clock is winding back, once again! On a previous episode, we covered Claudia Gaillard Meer’s book on Customer Education from 1984. And now, we’re jumping forward in time 13 years to the year 1997….

Episode 94 – Customer Education 1984 – Part 2

This episode is a continuation of our discussion of Claudia Gaillard Meer’s 1984 work on Customer Education. Customer Education has been around for at least 40 years by now, so we continue our conversation –…

Episode 92 – Customer Education 2022 Wrap-Up

It’s the end of 2022 and we’re recapping the year with reflections on what we, and our peers in the Customer Education world, have learned. We start by hearing reflections from Customer Educators around the…

Episode 91 – Customer Education 1984 (Part 1)

Customer Education is, as Dave Derington says, “Both new and not new”.  We review the book, “Customer Education” by Claudia Gaillard Meer and take time at the end of 2022 to reflect upon what has…

Episode 90 – Customer Education and the Economic Slowdown

In Late 2022, businesses in the Software-as-a-Service (SaaS) market have felt the impact of an economic slowdown. Many of us – both leadership and teams – feel that in different ways. For leaders … fewer…