As technology evolves at lightning speed, how can we keep up with educating our customers? We pose this question to the legendary Geoffrey A. Moore, author of the iconic book “Crossing the Chasm“. Geoff argues…
In CELab’s 100th episode, we’ve kicked off the celebration of 100 episodes by discussing the hardest-won lessons for Customer Education Leaders. Dave and Adam have both held several roles on their journeys as customer education…
Over the years, many Customer Education practitioners have come to us at CELab asking, “How do I move up in my Customer Education career?” What are some of the big mistakes we’ve made or even…
For this episode, we welcome Melissa VanPelt who leads Seismic’s Global Education and Advocacy program at Seismic. We’ve hoped to have Melissa on the show for some time, and this is an episode you’ll truly…
Episode 55 – Product-Focused Afterthought – Exploring Customer Education’s Role in Customer Success with Lincoln Murphy
- February 19, 2021
- Tagged as: Adam Avramescu, CloudApp, company, CSM, Customer Education, Customer Success, customer success teams, Customers, Dave Derington, education, experience, industry, Lincoln Murphy, Looom, people, product, question, result, Sixteen Ventures, startups, talk, training, understand, work
Product-focused afterthought! – that’s what most Customer Success clients get wrong about Customer Education according Lincoln Murphy of Sixteen Ventures. But what does this mean, exactly? In recent episodes, SaaS executives and investors perceive Customer…
