Ever wonder how the minds behind world-class customer education programs construct the experiences that not only stick but also spur action? That’s exactly what we’re talking about in this episode with instructional design virtuoso Julie…
In CELab’s 100th episode, we’ve kicked off the celebration of 100 episodes by discussing the hardest-won lessons for Customer Education Leaders. Dave and Adam have both held several roles on their journeys as customer education…
Customer Education teams must remain adaptable in times of change. After all, we support ever-changing products for diverse audiences, and we drive ever-changing business strategies. In this episode, Lisa Rothrauff, Director of Customer Education at…
For this episode, we welcome Melissa VanPelt who leads Seismic’s Global Education and Advocacy program at Seismic. We’ve hoped to have Melissa on the show for some time, and this is an episode you’ll truly…
Episode 51 – COGNITION 2020 – 6 Principles to Building a Customer Education Program
- December 10, 2020
- Tagged as: Adam Avramescu, Adoption, Agile, Asana, CELab, Churn, COGNITION 2020, Customer Education, Customer Education Manifesto, Customer Success, Data, Dave Derington, Expansion, Heap Analytics, Intercom, Learning, LTV, Moment of Need, Onboarding, Outreach, Retention, Salesforce Trailhead, Scale, Slack, Thought Industries, Twilio
On October 6th, we presented – live – at Thought Industries’ COGNITION 2020. This was a great event with many leaders from our Customer Education category. In this recording we unveil our Customer Education Manifesto….